If this age of customer service, why do so many customers in so many markets still find service efforts lacking?The problem is that all the talk about great service has raised customer expectations, but companies often fall short in teaching their employees how to provide an exceptional customer experience. The Customer Service Activity Book offers 50 dynamic, engaging exercise to help customer relations professionals provide remarkable service experience over and over, building the customer loyalty and word-of-mouth that drive profits. The book includes the author's "Collected Bits of Sage Advice," encapsulating decades of customer service in a wide variety of industries, plus a reproduciblr "documenter" tool for recording, analyzing, and applying lessons from every customer service interaction.